How CGT accelerated their hiring process by 31% without sacrificing experience
Manufacturing
31%
faster time to hire
Zero manual
interview scheduling
Fast switch
to virtual hiring during COVID-19
Executive summary
CGT is a coated fabric specialist known for an exceptionally close-knit "family environment" culture and the highest product standards in their industry. Their previous ATS offered zero support, never evolved, and left Leslie Johnson and Amanda Harrison drowning in manual scheduling and billing disputes. By switching to Pinpoint, CGT gained a continuously improving platform, world-class live support, and efficient workflows that freed their HR team up to focus on culture and candidate experience. Even through COVID-19, CGT adapted quickly with virtual hiring tools, and accelerated their overall hiring process by 31%.
Industry
Manufacturing
About CGT
CGT is a coated fabric specialist that produces high-quality materials used in car interiors, furniture, and consumer products. Their coatings are so good that most people assume what they're touching is leather. The company takes enormous pride in their "family environment," celebrating their team weekly with gestures that show how much people matter. With Leslie Johnson as HR Director and Amanda Harrison as their in-house recruiter, the team is small, focused, and deeply invested in finding people who fit their culture.
Why Pinpoint?
CGT's old ATS offered no support, billing was constantly wrong, and nothing ever changed. When they started evaluating the market, they found that modern ATS tools had moved far beyond what they were using. Manual interview scheduling was eating up hours the team didn't have. They needed a platform that was modern, constantly improving, and backed by genuine human support. Pinpoint fit all of those criteria — and proved it quickly.
I think the scheduling feature in Pinpoint is phenomenal — it saves time that we're able to devote to other functions. Pinpoint has definitely given us the opportunity to spend more time on some of our other functions because the recruiting piece is all being taken care of.
Leslie Johnson
Human Resources Director, CGT
Use Case
1
Moving from zero support to a genuine partnership
The challenge
CGT's previous ATS provider was effectively unreachable. When they had a problem, there was no one to call. Billing disputes dragged on. And "nothing was changing with them," as Amanda put it, which meant CGT was stuck with the same limitations indefinitely while the rest of the market moved forward.
The solution
Pinpoint's live chat support is immediate. No waiting, no tickets that disappear into a void. The team gets real answers quickly from people who genuinely care about the outcome. Amanda also values the different worldview that comes with working with a global team, conversations with Pinpoint feel collaborative, not transactional.
Fast
issue resolution via live chat
Smooth billing
and account management
Strong partnership
with Pinpoint's team
The support experience is more than I actually thought I'd be getting. I use the live chat, and there's no waiting on it. It's a great experience and we really love talking to Pinpoint.
Amanda Harrison
HR Generalist, CGT
Use Case
2
Adapting to virtual hiring during COVID-19
The challenge
In-person facility tours are a core part of CGT's hiring process — they give candidates a real feel for the scale and quality of the operation, which nothing else quite replicates. When COVID-19 made in-person meetings impossible, the team had to adapt fast without losing the essence of their candidate experience.
The solution
Pinpoint responded to the changing environment by delivering new virtual hiring tools, including a Zoom integration and improvements to scorecards and messaging for remote collaboration. CGT was able to move their interviewing online while preserving the facility tour as the final stage once safety allowed.
Virtual interviewing
with no hiring disruption
Seamless
Zoom-integrated virtual process
In-person
tours preserved at final stage
Pinpoint offered most of what we wanted and the things they didn't have at the start were quickly implemented. I love that — Pinpoint is changing with the times and features like the new Zoom integration are amazing.
Amanda Harrison
HR Generalist, CGT
Use Case
3
Efficient workflows and automated scheduling
The challenge
Before Pinpoint, the team was reaching out to every single candidate manually to schedule interviews. For a blended HR and recruiting team with a lot on their plate, this manual coordination was a significant time drain — and it came at the expense of the candidate experience CGT cared deeply about delivering.
The solution
Pinpoint's interview scheduling feature automated the coordination process entirely. Combined with a new texting module, the team now manages candidate communication faster and more consistently. The platform is modern and clean, which also reflects well on CGT's professional image.
Zero manual
interview scheduling outreach
More time
for candidate experience
Faster
candidate communication via text
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Love for Pinpoint
“When we saw Pinpoint's onboarding portal, we were blown away. It's completely revolutionised things for us.”
testimonial
“An ATS that doesn't feel like an ATS. Pinpoint is so much more because it goes the extra mile in everything that it offers.”
testimonial
“I like how intuitive and well-organized Pinpoint is — it feels thoughtfully designed with the user experience in mind.”
“We no longer do anything outside Pinpoint. All correspondence is visible in one place, and we've been amazed by the speed of candidates' responses. It's like a new world to us.”
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“Everyone instantly saw how much better Pinpoint was. And the feedback we've had is that people say it looks nice, and very, very easy to use.”
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“I have to agree with the praise for Pinpoint — it's been a game-changer for us. We made the switch from Workable, and honestly, we haven't looked back.”
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